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We know that you are looking for the best branding service in Ireland. However, before you put your hands at any of the Branding Agencies in Ireland , you need to clear some basics around brand identity that the company shall create for you. As you have your personality and personal identity, your brand will also have one. The identity for your brand will stand it apart from other competitors in the market. It is what shapes your business. In simple words, a brand identity is the collection of elements that a company creates to portray the right image to its customers. Remember that brand image is different from brand identity or branding, even though these terms are used interchangeably quite often. Here are some tips to develop a strong brand identity: Know who you are : Before you can start building your brand identity, the first thing you need is to know who you are, what you brand is, and why it is there in the market. Go for design: Designs are visual imageries that r...

Do you why we have some award-winning graphic designers in Ireland? They could bag the awards because they used colors, graphics, and imagery to appeal to the audience directly. Let us tell you how colors and emotions go hand-in-hand in branding     We all might agree to this one – there is a relationship between colors and emotions. For example, you may wear a ravishing red color to steal the look of the event or to intimidate your enemies. You might don a light blue dress to feel calm. Whatever color you wear, you attach some emotion with the color and the hue. The attachment is emotions are very well used by the award-winning graphic designers in Ireland to carve out a niche identity for various brands. Thus, your designers must understand the basics of color theory, color symbolism, and the psychology of color to communicate effectively to their audience. Up to 90% of the audience base their first preference of a brand on the color palette. Using wrong colors will throw...